One of your colleagues is reluctant in joining a formal group that has been established in your company.
Explain FIVE benefits that may accrue to him/her if he/she joins the group.

i) Security: When he/she joins the group, the level of insecurity that is associated with being alone will be reduced because of the support from group members.

ii) Enhanced Status: If he/she becomes a member, the recognition and respect given to the group members will also be extended to him/her.

iii) Self-Esteem: As a member of a group, he/she will enjoy some sense of self-worth from the group.

iv) Power: There is power in numbers, and what cannot be achieved individually can be achieved by the group.

v) Knowledge Acquisition: When an individual joins a group, he/she will have the benefit of gaining knowledge from the more experienced members of the group.

vi) Enhanced Negotiation Position: The individual, by becoming a member of a group, will enhance his/her negotiation position because the impact of group decisions carries more weight than individual decisions.

vii) Friendship: It is a mechanism for satisfying the individual’s needs for friendship and social intercourse.

viii) Leadership and Identity: Groups serve as an opportunity to find the individual’s identity and provide leadership opportunities.